SINEM EYICE BAŞEV. A GENERAL OVERVIEW OF THE IMPACT OF ADVERGAMES ON CONSUMER PURCHASE BEHAVIOR: A LITERATURE REVIEW. International Journal of Eurasia Social Sciences , [S. l.], v. 15, n. 55, p. 260–275, 2024. DOI: 10.35826/ijoess.4428. Disponível em: https://rrpubs.com/index.php/ijoess/article/view/1545. Acesso em: 17 may. 2025.